Home V27

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From our thought leadership Team

Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos qui ratione voluptatem sequi nesciunt.

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Paradoxes is a strategic marketing consultancy that help top brands utilize custom-generated data and innovative analytics to craft successful business outcomes.

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From finding answers to key business questions, to creating avid users of your product, Paradoxes helps you make smarter decisions to help move your business forward. 

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Direction Forward

To get to the truth of an answer, you have to ask the right question. Have you ever wondered, “Am I targeting the right customer?  Is my service diferentiated?”  more

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Expertise

Across the product lifestyle, we bring decades of experience answering critical business questions for our clients. We help you minimize guesswork and provide clear, actionable guidance.

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Habits

Products that are habits with customers give businesses a significant competitive advantage. Paradoxes has helped some of the world’s most recognizable brands achieve avid usage by applying our “Product Habit Framework”

View Now

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“The pursuit of truth is at the epicenter of the work we do. Often this involves embracing the contradictions of a problem, the yin & yang of the situation. ”

~ J. Scott Codespoti

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We help our clients use information to craft smarter sales, marketing and product decisions. They have successfully utilized our work to solve a wide spectrum of strategic and tactical problems. 

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Focus Groups

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In-depth interviews

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Advisory Councils

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Data strategy

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Strategic Information

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Assessment

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KPI analysis and mapping

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Market Opportunity Analysis

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Market segmentation and sizing

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Targeting

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Competitive Analysis

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